Kenya Bank Deploys WhatsApp to Boost Engagement

The Housing Finance Group of Kenya (HF Group) reportedly became the first major bank in the country to employ WhatsApp to offer customized banking services, local media stated.

CEO Robert Kibaara explained millions of Kenyans use the messaging platform, opening the door for HF Group to improve customer experience with more personal and intuitive interactions, news channel KBC reported.

Read Full Announcement>>

Mobile World Live
Friday, September 27, 2019
Back To List